Must Read
June 2026 · 9 min read
Five honest concerns about hiring Asquare AI: and five equally honest answers. We'd rather you read this before you decide than wondered about it after.
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SEO
June 2026 · 8 min read
Most London businesses have already tried an SEO agency and been disappointed. Here's the exact checklist we'd give a friend before they signed anything: including the questions that make bad agencies go quiet.
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PPC
June 2026 · 9 min read
Real cost-per-click data by industry, monthly budget benchmarks, and management fee breakdowns. What you need to spend to compete in London — with tables, not vague ranges.
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Strategy
June 2026 · 10 min read
Every service, every price tier, and what you actually get. SEO, Google Ads, paid social, content marketing, and website development — real monthly costs for London businesses.
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SEO
June 2026 · 7 min read
Most agencies charge £1,000–£5,000 a month for SEO. But what does that actually include? A plain-English breakdown of what good SEO services in the UK should deliver: and the red flags that tell you it won't.
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Web Design
June 2026 · 6 min read
A new website is one of the biggest investments a small business makes. Most get it wrong: not because the design was bad, but because nobody asked the right questions first. Here's what to ask.
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Web Design
June 2026 · 9 min read
From £1,500 template builds to £30,000+ custom e-commerce: what every price tier actually delivers, what factors drive the cost, and how to know if a more expensive site would pay for itself.
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B2B Strategy
June 2026 · 10 min read
Real cost-per-lead comparisons, conversion timelines, and the honest trade-offs. When cold email wins at £15–£80 per lead, when Google Ads wins with higher-intent traffic, and how to run both together.
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GEO / SEO
June 2026 · 11 min read
How to get cited by ChatGPT, Perplexity, and Google AI Overviews. What GEO is, how it differs from SEO and AEO, and the six tactics that get your business into AI-generated answers.
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PPC
June 2026 · 9 min read
Not a listicle. The red flags that separate good agencies from bad ones, the seven questions to ask before you sign, and London PPC benchmark data by industry, from CPC to cost per lead.
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